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Friday 20 September 2013

How banks make money from credit cards

05:06
        Credit card companies have limited amounts of credit-related information about their customers, and that also raises the risk of loan default and pushes up the price of the loans.

We've just seen that the credit card business is the most lucrative area of commercial banking. Despite increased competition in the credit card industry in recent years, the spread between credit card companies' borrowing costs and the interest rates they charge their customers is wide. To put it plainly the interest rates they charge are high.

Credit card companies also charge an assortment of lucrative fees. They include:

Late payment fees: If you pay your credit card bill late, you can get hit with a penalty fee for late payment. Worse, the credit card company may determine that you have borrowed your entire outstanding balance from the time of purchase until the time of payment, eliminating the "grace period" between the moment of purchase and the payment due date. The credit card company can then charge you interest on that balance. And if you have any rewards from the credit card, the card company can cancel your rewards due to late payment. And a survey of 140 credit cards this year by Consumer Action found that 85% of the banks raise interest rates after customers pay credit card bills late. The average credit card late payment fee is about $30.

Fees for exceeding your credit limit: If you charge more to your card than the credit card company has allowed, you may find that the charges go through but you get hit with a penalty fee for exceeding your credit limit. Some credit card companies charge a $20 fee for exceeding your credit limit, and will keep charging you that fee every month that you remain above the limit. If you are $100 above the limit, that means you'll be paying 20% per month to borrow that extra $100.

Balance transfer fees: Credit card companies often offer balance transfers at low interest rates. Namely, if you move an outstanding balance from another credit card to their card, they will charge you a low interest rate. However, the small print often reveals that you will be charged a balance transfer fee. The balance transfer fee is often a percentage of the amount being transferred, with a minimum.

Cash withdrawal fees: Credit card companies encourage you to use your credit card as an ATM card. But if you withdraw cash from an ATM machine using a credit card, you'll probably be billed a one-time fee in addition to paying interest from the moment you receive the cash.

Annual fees: Some credit cards charge an annual fee. They get that money up-front, before you start using the card.

Credit card companies also generate revenue from transaction fees: Visa and MasterCard charge merchants about 2% of the value of every transaction billed to their credit cards, usually with a minimum per transaction. Visa and MasterCard get about 20% of their revenues from merchant fees.

Think about this. It means that when you sign up for a credit card, the credit card company is hoping for two things: that you'll "carry a balance" and that you'll get hit with fees. However, you can make money from credit cards. That's what we'll look at next.
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